Communication Studies

This comprehensive examination of applied communication research--including its foundations, research methods employed, significant issues confronted, important contexts in which such research has been conducted, and overviews of some exemplary programs of applied communication research--shows how such research has and can make a difference in the world and in people's lives.

A standard reference work for students and researchers in the fields of media, communication, and cultural studies, integrating perspectives from the social sciences and the humanities, and focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues.

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This open educational resource was authored by Lisa Hahn and Scott Paynton of Humboldt State University in collaboration with students. Chapter 6 outlines approaches to communication research and specific research methodologies.