Skip to main content
Company Research Reminders
- Company websites: can be a great (though biased) initial source of information. Look for phrases like "about us" and "for investors" to find relevant information about the company itself.
- A product or brand isn't the same as a company. For example, Dove soap is produced by Unilever. Calvin Klein is a brand owned by Phillips Van-Heusen (PVH) corporation.
MarketLine Company Profiles Authority
Reports include key facts and overview, key employees, major products and services, top competitors, and oftentimes a SWOT analysis.
Gale Business Insights: Global
Broad yet detailed coverage of international business, including timely case studies, full-text articles, and robust data sets coupled with authoritative references and tools for analysis.
Business Source Elite
Citations for articles published 1984 – present; full text for over 1,100 journals, 1990 – present. Company profiles from Datamonitor. Full text for some articles.
Content © Luther College
Library and Information Services, 700 College Drive, Decorah, IA 52101 (563) 387-1166